Event Marketing &
Lead Management Services
Increase Your Revenue with ConferenceDirect
ConferenceDirect partners with you to optimize event-driven lead management and maximize ROI. Through strategic discovery, our marketing experts assess current systems, define goals, and develop tailored plans to drive high-quality leads and conversions. Whether for a single event or across your entire portfolio, we execute multi-channel strategies designed to increase revenue and deliver measurable results.
Marketing Support Services
Strategy
- Create a strategic plan based on your objectives
- Define targets for revenue growth
- Utilize industry data to understand current trends
- SWOT Analysis
Implement the Plan
- Social Media Support
- Digital Marketing: Retargeting, Geofencing, Programmatic Marketing, Monetization
- Call campaigns
- Content and creative development
- Destination Marketing
- Video & Photography Management
- Public Relations
Detailed Reporting
- Revenue Analysis
- Engagement Metrics
- Conversion metrics on digital campaigns
- Post Conference Reporting
Lead Response Management Services
Lead Collection & Tracking
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Lead Capture Platforms
Automated systems capture attendees’ event interactions.
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Attendee Journey Insights
Able to track several unique data points including dwell-time, occupancy, traffic, session/meeting attendance and booth leads captured.
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Integration with Event Mobile App
Can provide attendee movement to assist with navigation and push notifications
Lead Qualification & Follow-Up
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Data Analytics
With an in-depth analysis of captured lead data, we can provide the event attendee’s primary area of interest.
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Post-Event Outreach
Access to details of an event attendee’s journey helps support better-informed sales strategies.
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Customizable Solutions
We tailor our solutions to your specific exhibitor needs, enhancing the effectiveness of your lead response management.
Integration & Support
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Seamless System Integration
Lead data can be integrated directly into your existing CRM and marketing platforms, streamlining your sales pipeline.
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On-Site Specialist Support
Our on-site experts ensure a smooth, efficient experience by assisting with lead retrieval and checking data.
Need More Information
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World Headquarters
Beverly Hills, CA 90210
Operational Headquarters
Folsom, CA 95630
European Headquarters
60312 Frankfurt am Main, Germany
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