ConferenceDirect Welcomes Mai Lim as VP of Industry Relations & Global Accounts

FOLSOM, CA – September 10, 2025 ConferenceDirect is pleased to announce the appointment of Mai Lim as the company’s new Vice President of Industry Relations and Global Accounts, effective October 1, 2025. In this role, Mai will focus on recruitment and account development, further strengthening ConferenceDirect’s commitment to cultivating meaningful partnerships and driving growth.

Mai joins ConferenceDirect from the Las Vegas Convention and Visitors Authority, where she most recently served as Director of Intermediary Accounts. During her tenure, she was instrumental in building and fostering strong industry relationships, expanding partnerships, and supporting key initiatives that connected destinations with leading organizations and clients across the meetings and events industry.

“We are thrilled to welcome Mai to our leadership team,” said Jerry Horan, President & CEO of ConferenceDirect. “Her proven expertise in partner relations and result oriented passion makes her an excellent addition to our organization. We look forward to the energy and strategic insight she will bring to ConferenceDirect.”

Mai’s appointment reflects ConferenceDirect’s continued investment in leadership that supports its mission of delivering best-in-class solutions for meetings, conferences, and events worldwide. Please join us in extending a warm welcome to Mai Lim as she begins this exciting new chapter with ConferenceDirect.

About ConferenceDirect

Founded in 1998, ConferenceDirect has grown into one of the largest and most respected meeting and event management firms globally. Leveraging our extensive experience, we collaborate with clients to reduce costs, increase revenue, minimize risk, and enhance attendee experience. With over 18,000 contracts managed annually, serving more than 4000 global customers, and over 1000 events managed globally by our 120+ meeting professionals, ConferenceDirect Associates are meeting and event experts.

With headquarters in Folsom, California, ConferenceDirect is a full-service global meetings solution company. Our diverse portfolio of services includes Virtual/Hybrid Meetings, Site Selection & Contract Negotiation, Conference Management, Housing & Registration Services, Event Technology, Strategic Meetings Management Programs, Incentive Programs, Cruise Services, Experience Design, Green Meetings, Vendor Management, and Marketing Support. For more information, visit www.conferencedirect.com.

Mission Statement

ConferenceDirect partners with organizations to help them achieve their goals and create memorable experiences for their attendees. With proven global experience, professionalism, and innovative meeting solutions, our team is dedicated to your success.

Signature Events

ConferenceDirect is committed to providing educational opportunities for our customers. Signature events, based on revenue qualifications, are exclusive opportunities available to our current customers for market-specific education.

CD Caring and Connecting

ConferenceDirect supports programs and organizations that impact wellness, corporate responsibility, and sustainability, including Corporate Social Responsibility, Diversity and Inclusion, Sustainability and Green Meetings, Human Trafficking Awareness, Healthy Eating and Menu Planning, Wellness Programs, and Associate Council.